We Code, You Launch: The Startup Community Podcast From CodeLaunch & Improving
💬 Hosted 1:1 discussion • 🎤 Audio + Video • 🌐 English • ⏳ 2024-09-06
Example Episode Detail
From Hobby to Hustle: How a DIY Music Entrepreneur Built a Thriving Business
How do you turn a passion project into a thriving business? In this episode of We Code, You Launch: The Startup Community Podcast From CodeLaunch & Improving, Jason W. Taylor sits down with Benedikt Hain, founder of The Self-Recording Band @theselfrecordingband and Outback Recordings @benedikthain6757 to discuss how he built an international online coaching business from his home studio. Benedikt shares his journey from being a DIY musician in Germany’s punk scene to becoming a music production coach and entrepreneur.
His story highlights key lessons for startup founders, including the power of community-driven business models, how to scale an online business, and why embracing coaching and mentorship can transform a side hustle into a sustainable venture. Whether you're a musician, tech entrepreneur, or creative founder, this episode is packed with insights on launching and growing a niche business in a competitive space.
What You’ll Learn in This Episode
From Freelancer to Founder – Benedikt Hain turned his DIY passion into a thriving global coaching business, proving that organic growth and community-driven models can scale.
The Power of Community – The Self-Recording Band Syndicate became a global hub for musicians, showing how building a strong network enhances engagement and retention—a lesson startup founders can apply. Scaling an Online Business – Transitioning from one-on-one work to digital courses and memberships allowed Benedikt to scale without burning out, a strategy relevant to subscription-based startup models.
The Role of Business Coaching – Working with a business coach transformed his strategy, showing founders why mentorship and external perspectives are crucial for scaling efficiently.
Overcoming the Fear of Launching – Whether releasing music or launching a startup, perfectionism holds many back. Benedikt and Jason Taylor discuss how founders must push past fear and launch to grow.
Connect with our guest: Benedikt Hain https://linktr.ee/benedikthain
Check out The Self-Recording Band Website: https://theselfrecordingband.com
Connect with the Host Jason W. Taylor / jason-w-taylor-startups
The CodeLaunch Accelerator website: https://CodeLaunch.com
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